„What makes an engineering firm successful, and what can other firms learn from the champions in this industry? In a nutshell, that is the question we set out to answer in this book. We believe that our observations and conclusions have a time-less relevance for the strategic managers of many companies – especially when it comes to discrete manufacturing and assembly. Alongside producers of capital goods, we include in that the automotive industry, the rail and aviation industries and the defense sector, for example. Our book is neither an abstract guide for managers nor an instruction booklet. We present our insights and findings in a pragmatic fashion in the hope that they will help companies develop well thought-out business initiatives.“
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Martin Eisenhut / Ralph Lässig: "Learn from the Champions.– Patterns of success in German engineering“

LEARN FROM THE CHAMPIONS - re:think CEO edition 05