Best practices, practical advice, and design ideas for successful ecommerce search A glaring gap has existed in the market for a resource that offers a comprehensive, actionable design patterns and design strategies for ecommerce search—but no longer. With this invaluable book, user experience designer and user researcher Greg Nudelman shares his years of experience working on popular ecommerce si…
Tips, tricks, and little-known methods used by professional SEO consultants to rank in some of the most competitive search phrases Search engine optimization (SEO) is the process of creating, formatting and promoting web pages in a manner that ensures that they are ranked highly for chosen keyword phrases after a user performs a Web search. This unique book taps the relatively unknown market of ad…
A complete guide to developing, implementing, monitoring, and optimizing an online display ad campaign The display business is online advertising's fastest growing field. Google and others are starting to provide easy tools to enable small- and medium-sized businesses to take advantage of this opportunity. This guide provides marketers, consultants, and small-business owners with the knowledge and…
Thorough coverage of the improvements and changes to SharePoint 2010 SharePoint 2010 boasts a variety of incredible new features that will challenge even the most experienced administrator who is upgrading from SharePoint 2007. Written by a team of SharePoint experts, this book places a takes aim at showing you how to make these new features work right for you. Offering an in-depth look at SharePo…
Find tips for creating efficient PL/SQL code If you know a bit about SQL, this book will make PL/SQL programming painless! The Oracle has spoken—you need to get up to speed on PL/SQL programming, right? We predict it'll be a breeze with this book! You'll find out about code structures, best practices, and code naming standards, how to use conditions and loops, where to place PL/SQL code in system …
The only comprehensive tutorial/reference exclusively devoted to Autodesk's robust architectural visualization software 3ds Max Design is a powerful real-time 3D design, modeling, and animation tool for architectural visualizations. This book covers all the software's crucial features, including how to simulate and analyze sun, sky, and artificial light-crucial factors for sustainable design-and h…
For years, fiber optics was the future. Now, it's the present, and the time has come to act if you want to make a career in this fast-growing field. The Fiber Optics Installer and Technician Guide is a comprehensive resource designed to prepare you for the two leading fiber optics certifications, Fiber Optics Installer (FOI) and Fiber Optics Technician (FOT). This book's practical, objective-focus…
CA has assembled dozens of real-world stories from customers to help readers understand how to use the included software to move all of their songs, pictures, files, and settings over to a new computer or how to back up their files to keep them safe Shows what can go wrong and how to use the software to prevent a data disaster Straightforward language and simple terms that are low on «tech speak» …
Hacker extraordinaire Kevin Mitnick delivers the explosive encore to his bestselling The Art of Deception Kevin Mitnick, the world's most celebrated hacker, now devotes his life to helping businesses and governments combat data thieves, cybervandals, and other malicious computer intruders. In his bestselling The Art of Deception, Mitnick presented fictionalized case studies that illustrated how sa…
Here's the book you need to prepare for Exam 70-228, Installing, Configuring, and Administering Microsoft SQL Server 2000. This Study Guide provides: In-depth coverage of every official exam objective Practical information on installing, configuring, and administering SQL Server 2000 Real-world insights, advice, and recommendations Hundreds of challenging practice questions, in the book and on the…
Use WSE to work together, even when you're not! Discover the ideal way for small and medium businesses to work together IBM Workplace Services Express is an easy-to-use collaborative portal application that facilitates communication and teamwork with built-in team spaces, document management, and instant messaging – all in a single portal. This handy guide helps you get started, navigate the works…
The only book you need for programming VisiBroker using Java The most widely used commercial implementation of the CORBA standard, Inprise's VisiBroker, is used by hundreds of thousands of developers worldwide. Written by a team of Inprise insiders, this updated and expanded Second Edition of the #1 guide to programming VisiBroker helps Java developers quickly master the skills they need to develo…
Here's the book you need to prepare for the challenging CISSP exam from (ISC)-2. This revised edition was developed to meet the exacting requirements of today's security certification candidates. In addition to the consistent and accessible instructional approach that earned Sybex the «Best Study Guide» designation in the 2003 CertCities Readers Choice Awards, this book provides: Clear and concise…
Reveal your inner business artist with Visio Turn your ideas into diagrams and drawings with Visio's stencils and templates If you have an idea you want to get down on electronic paper, Visio 2007 is for you, and so is this book! They're both flexible and user-friendly. Here's how to use Visio to capture ideas from simple to intricate, update data in a drawing with a single click, add and manipula…
Here's the book you need to prepare for the Implementing and Managing Microsoft Exchange Server 2003 exam (70-284). This Study Guide was developed to meet the exacting requirements of today's certification candidates. In addition to the consistent and accessible instructional approach that earned Sybex the «Best Study Guide» designation in the 2003 CertCities Readers' Choice Awards, this book prov…