Книги жанра зарубежная деловая литература
A practical approach to creating wealth-based on the established principles of ancient Jewish wisdom-made accessible to people of all backgrounds The ups and downs of the economy prove Rabbi Daniel Lapin's famous principle that the more things change, the more we need to depend upon the things that never change. There's no better source for both practical and spiritual financial wisdom than the ti…
An inspiring guide to getting off the road to more debt and financial insecurity and on the road to wealth and financial freedom You can take charge of your financial future. You can reduce your debt, increase your net worth and enjoy a life of prosperity. You can stop struggling, doing things the way you've always have, and embark on a new pathway to wealth. So what's stopping you? According to b…
NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION How organizations can deliver significant performance gains through strategic investment in marketing In the new era of tight marketing budgets, no organization can continue to spend on marketing without knowing what's working and what's wasted. Data-driven marketing improves efficiency and effectiveness of marketing expenditu…
The hands-on guide for the new way to compete: Collaboration The 21st Century's counterpart to Sun Tzu’s The Art of War, Dan Sanker's Collaborate: The Art of We gives a new generation of pioneering business enthusiasts a practical guide to capture tomorrow's opportunities. Globalization, technological advances, and cultural changes have opened the door for a new winning formula that combines tradi…
Ever wanted to be an entrepreneur? Ever wanted to control what you do, when you do it and stop just making money for someone else? Now is your chance. Starting up a business has never been more exciting. This book explains what you really need to know to make your business a success: • How you'll know if you've got a good idea • The practicalities of setting up a company • How to manage the money …
Proven techniques for resolving workplace conflicts After years of seeing clients struggling and their businesses suffering with destructive conflicts, Diane Katz developed The Working Circle, a step-by-step process that helps everyone in business resolve conflict in a non-confrontational, creative, collaborative way. Win at Work! provides you with a no-nonsense guide based on real-life examples o…
A comprehensive guide to success in the changing HR leadership role THREE is the definitive guidebook for thriving in the ever-changing role of HR leadership. Itis written for high potential HR emerging executives who want to accelerate their effectiveness and business impact, and for the bosses, peers, colleagues, friends, coaches, mentors, and teachers who want to assist them in doing so. Center…
A business fable for anyone feeling overwhelmed, underpaid, and frustrated in their job From the author of The Myth of Multitasking comes Invaluable, a business fable that empowers the frustrated and overworked to understand the value of their time. At the fictitious company GreenGarb, twenty-something Jason is discontent in his entry-level position, feeling his skills and knowledge are being unde…
A detailed look at how, and why, the American financial system has reached its current state Today's economy and capital markets are faced with the long-term buildup of public and private credit. Furthermore, we face higher taxes, greater spending, and more debt. We are now at a critical crossroads and our leaders have few realistic solutions. Proposals calling for tax reforms or fewer regulations…
Intelligent strategies for starting and growing a small business with minimal personal financial risk A comprehensive guide for entrepreneurs from one of the most successful business creators in recent years, The Reluctant Entrepreneur: Turning Dreams into Profits addresses the fears and misconceptions that many people have about starting their own businesses, walking prospective owners through th…
As the majority of Canadians are now spending much more than they make, their debt levels are reaching crisis proportions. Excluding mortgage debt, the average Canadian owes over $25,000 in consumer debt, which poses massive risks not only for the individuals carrying that financial load, but for our entire financial system. In Crushing Debt, bestselling author David Trahair (Enough Bull) warns Ca…
Praise for Brand Advocates «Ignite your Advocates! Fuggetta shows you how.» —SCOTT MONTY, Head of Social Media, Ford «Creating and amplifying authentic Advocates should be front and center on every marketer's agenda. This book is a blueprint for how to turn genuine Advocates into a powerful marketing force.» —SUSAN HELSTAB, Executive Vice President of Marketing, Four Seasons Hotels and Resorts «Ad…
Simplify tax and save money with streamlined bookkeeping Small businesses are often just that—small. Bookkeeping may be done by a professional outside the company, but more often falls to an employee or the business owner, who may or may not be well-schooled in the intricacies of tax law and business regulations. Tax time can end up costing small businesses a fortune in either professional fees or…
A forward-thinking approach to addressing corporate security challenges after 9/11 The Sentinel CEO takes a proactive look-from the perspective of top executives-at the ways business has changed since 9/11. Filled with in-depth interviews with America's leading CEOs, security experts, public officials, and academics, this essential tool underscores how a business's core values can help it address …
Praise for The Invisible Employee «A gem of a book . . . finding that workers who are recognized are more productive, have fewer on-the-job accidents, and translate their satisfaction into customer satisfaction.» —Financial Post «There is magic in this book. Whether you are looking for a few good tips to keep a good thing going or need to recapture the very essence of a productive workplace, The I…