Людмила Олеговна Терновая - Cross-cultural interaction vs geopolitical culture: monograph (Кросс-культурные коммуникации vs геополитическая культура)

In the monograph, the authors tried to reveal those aspects of cross-cultural communications that were most aff ected by the geopolitical factor, manifested in different areas and images of geopolitical culture. The peculiar struggle between the meanings of cross-cultural communication and geopolitical culture is more and more clearly marked not in the form of contrasts of the global North and the global South, but of the civilizational West and the civilizational East. These contradictions originate not in the culture created by people, but in the natural environment originally given to them, giving rise to a new ecological dimension of all their actions. Business communications and the development of cross-cultural management also cannot stand aside from the impact on them of the geopolitical culture, which has the widest arsenal of «soft power». The impact of the ideas of geopolitical culture in the fi eld of education is especially «soft» manifested in the field of education, which is helped by cross-cultural pedagogy and psychology, responding to the request for a transition to transdisciplinary models of education. At the same time, geopolitical culture feels most free in the space of art, which always fl ourishes with a variety of talents and the brightness of their competition. The authors deliberately chose English to present their vision of the unfolding of the lines of these confl icts. Firstly, it has fi rmly taken the place of the language of intercultural communication. Secondly, this approach allows the reader to refer to sources in English to clarify any points of interest to him, which is also answered by the extended English-language bibliography. Thirdly, it allows using the materials of the monograph in the educational process in higher education. The book is intended for specialists in cross-cultural communications and crosscultural management. The publication will also be of interest to a wide range of readers.