A comprehensive guide to optimizing the lifecycle management of pharmaceutical brands The mounting challenges posed by cost containment policies and the prevalence of generic alternatives make optimizing the lifecycle management (LCM) of brand drugs essential for pharmaceutical companies looking to maximize the value of their products. Demonstrating how different measures can be combined to create…
Книга посвящается всем тем, кто прямо или косвенно пострадал от алкоголя. Она посвящается также Дэвиду Синклеру, без которого мы не смогли бы разработать первое в своём роде эффективное средство борьбы с поистине тяжёлым недугом, - средство, в основе которого лежат в высшей степени оригинальные открытия, ставшие результатом скрупулёзных 40-летних исследований. Революционный метод Синклера спасает …
Management of Pregnant and Neonatal Dogs, Cats, and Exotic Pets is a comprehensive yet practical reference on small animal neonatology. Covering reproductive physiology of pregnancy and parturition, normal neonatology, and neonatal disorders in dogs, cats, and small exotic mammals, the book gives special emphasis to fetal well-being, parturition, normal physical parameters, behavior, common disord…
Совершенная система с нестандартным подходом к лечению диабета с высокой результативностью. Администрация сайта ЛитРес не несет ответственности за представленную информацию. Могут иметься медицинские противопоказания, необходима консультация специалиста.
This is a systematic review on how innovations in health service practice and organisation can be disseminated and implemented. This is an academic text, originally commissioned by the Department of Health from University College London and University of Surrey, using a variety of research methods. The results of the review are discussed in detail in separate chapters covering particular innovatio…
Syncope is one of the most important causes of transient loss of consciousness, and is such a common event that it may be encountered by practitioners in virtually any field of medicine. As such, a broad spectrum of healthcare professionals may be involved in its assessment and management. Edited by distinguished individuals whose pioneering work in syncope highlights careers devoted to improving …
Syncope is one of the most important causes of transient loss of consciousness, and is such a common event that it may be encountered by practitioners in virtually any field of medicine. As such, a broad spectrum of healthcare professionals may be involved in its assessment and management. Edited by distinguished individuals whose pioneering work in syncope highlights careers devoted to improving …
The importance of appropriate and effective management of patient with long term chronic conditions cannot be underestimated. Case Management of Long-Term Conditions aims to provide all appropriate practitioners (including nurses, pharmacists, physiotherapists, and social care practitioners) who might be involved in delivery of proactive case management with a practical understanding of how their …
Vital Notes for Nurses: Promoting Health is a concise, accessible introduction to health promotion and public health for pre-registration nursing students and newly qualified nurses. Promoting the health and well-being of patients is a vital part of the nursing role. This introductory text in the Vital Notes for Nurses series explores issues such as public health priorities, health inequalities, h…
This is a readily accessible, fully illustrated guide to the initial treatment of acute dental injuries. The clinician is guided through the initial examination of the traumatized patient to the design of a rational, individualized treatment plan. This approach is aimed at minimizing the risk of long-term complications and, thereby, alleviating the uncertainty of the future of the the traumatized …
This is a readily accessible, fully illustrated guide to the initial treatment of acute dental injuries. The clinician is guided through the initial examination of the traumatized patient to the design of a rational, individualized treatment plan. This approach is aimed at minimizing the risk of long-term complications and, thereby, alleviating the uncertainty of the future of the the traumatized …
This fifth edition of Principles and Practice of Pharmacology for Anaesthetists continues to provide a comprehensive scientific basis and a readable account of the principles of pharmacology, as well as practical guidance in the use of drugs that is relevant to clinical anaesthesia. With these concepts in mind: Every chapter in this new edition has been thoroughly revised and updated An additional…
Small Animal Radiographic Techniques and Positioning is a practical, clinically applicable manual designed to aid veterinary technicians and nurses in correcting common artifacts in both film and digital radiography and in positioning the small animal patient for clear and consistent radiographs. Detailed positioning techniques are provided for each commonly radiographed body segment, including po…