Книги жанра зарубежная деловая литература
Create a Tumblelog and start posting–this fun, portable guide shows you how Tumblr may be a microblogging platform, but there's nothing micro about it. There's no limit to what you can post in your blog–from text, photos, and links to audio, video, slideshows, and more. Now you can join the over 28 million Tumblelogs on Tumblr with this handy, portable guide. In the popular, For Dummies, easy-acce…
IN A 24/7/365, SECOND-BY-SECOND NEWS ENVIRONMENT, SAVVY OPERATERS REALIZE THERE ARE NEW WAYS TO GENERATE MEDIA ATTENTION. The rules have changed. The traditional PR model—sticking closely to a preset script and campaign timeline—no longer works the way it used to. Public discourse now moves so fast and so dynamically that all it takes is a single afternoon to blast the wheels off someone’s laborio…
The fast and easy way for kids to shoot, edit, and share videos on YouTube Does your child long to create and post videos on YouTube in hopes of becoming the next “YouTube celebrity?” Whether looking to go viral or simply wanting to make videos for their friends, Making YouTube Videos is the place your kid should start. Written by a filmmaking expert who runs camps for wanna-be filmmakers as young…
A downloadable guide to investing in some of today’s most-promising smaller companies Investors are always on the look-out for new opportunities. This special digital report from Morningstar’s Paul Larson, equities strategist and Morningstar StockInvestor editor, reveals 10 lesser-known companies worth investigating. Everyone knows about Coca-Cola. But how many investors know how to seek out the n…
How to align social media with business strategy for real results For years now, businesses have approached social media in an experimental fashion unconnected to real results. There's a reason why the question about ROI is met with such hostility. But it's time for businesses to get serious about social. In this concise e-book, noted authors and disruptive technology analysts Charlene Li and Bria…
Use the power of questions to deepen and grow your client relationships The right question can shift a conversation from the analytical to the emotional, from the details to the big picture, and from the past to the future. The result? Deeper client knowledge, more intimate relationships, and a clear understanding of how you can add more value. Power Questions to Build Clients for Life shows how t…
Sell with confidence and share the secrets of the eBay elite Whether you want to turn clutter into cash, create a steady revenue stream or give up your job and start an eBay business, Making Money on eBay For Dummies, Australian Edition, is for you. This handy guide offers tips on everything from registering with eBay, sourcing items to sell and working out your fees, to automating your business a…
Family life can be chaotic— whether you have one child or five. Organise Your Family will show you how to introduce routine, plan your meals and get the family finances in order. Learn how to organise your family chaos and have time left over to actually enjoy being a parent. Nicole Avery is the master organiser behind popular blog ‘Planning with Kids’, where she shares tips and tricks to organisi…
Use the power of questions to accelerate your sales process and gain client commitment. Skillfully build rapport. Establish your credibility. Uncover a client’s issues. Determine if your prospect is really ready to buy. Get commitment to a next step. Power Questions to Win the Sale provides specific strategies and techniques to help you successfully manage the most common challenges in sales. For …
Getting Started with Crowdund Investing In a Day For Dummies shows small business owners what they can do now to prepare for crowdfund investing since the signing of the 2012 JOBS Act into law. It includes an overview of how crowdfunding came about; the steps you can take to get ready for CFI once it is available, and ways you can make your company or business project attractive to investors. • Th…
Get your finances in order. Sorting out your personal finances might feel like a daunting task, but this book helps to break it down into small, achievable steps. From creating a simple budget and sorting out your bank accounts to getting your mortgage under control and obtaining some professional advice on your situation, this straightforward book sets you on the path to financial security.
You’re already familiar with the Xero system and how it feels to be working in the cloud. Now it’s time to expand your knowledge and really get the most out your Xero experience. This In A Day ebook will get you there. Business decisions aren’t all about data; they’re about gut instinct and courage. But without the data (that you can easily access on the go with your Xero dashboards – on your iPad…
Leaders are no strangers to challenges; in recent years, businesses have experienced unprecedented layoffs, dismal sales, dwindling retirement accounts, and the bankruptcy of once-heralded institutions. While these uncertain times are difficult, they also provide the opportunity for great leadership. Over three decades of research, Jim Kouzes and Barry Posner, the bestselling authors of The Leader…
You don’t have to earn megabucks or have a degree in economics to gain control of your finances. Organise Your Money will show you how to set financial goals, move out of debt and start saving for the future. Learn how to take control of your financial destiny and make your money grow. Authors Vanessa Rowsthorn and Nina Dubecki of moneygirl.com.au are passionate about inspiring women to get smart …