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Книги жанра зарубежная деловая литература

Commitments of Traders. Strategies for Tracking the Market and Trading Profitably
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"Floyd has answered for many in this book a way to both understand and use the Commitment of Traders reports. In my thirty-five years as a registered broker and author of my own book, I find that at times someone takes a complex subject and makes it easier to understand. Floyd has done this with his book. Not only does he make understanding the COT easy, but he ties it to some technical trading id…

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J.K. Lasser Pro Survival Skills in Financial Services. Strategies for Turbulent Times
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The financial services industry is constantly changing and you need to respond Change is a constant in the financial services industry (FSI). The question is, «What should you do to survive?» Whether you work in or sell to the industry, you'll benefit from the in-depth insight, professional knowledge, and practical tools found in J.K. Lasser Pro Survival Skills in Financial Services. Advanced Prai…

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Advanced Swing Trading. Strategies to Predict, Identify, and Trade Future Market Swings
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Real trading strategies for making a killing in today's volatile markets Advanced Swing Trading reveals the strategies used by George Soros, Warren Buffett and other high-profile traders to reap whirlwind profits in today's volatile markets. With the demise of day trading, traders are searching for new methods of exploiting the unprecedented volatility of post-9/11 securities markets. The most suc…

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The Handbook of Pairs Trading. Strategies Using Equities, Options, and Futures
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Learn both the theory and practice of pairs trading, why it is consistently profitable, and how you can apply the strategies in your own trading with this valuable guide. Author Douglas Ehrman covers pairs trading involving stocks, options on stocks, and futures contracts, and explains how this type of trading allows you to profit from the changing price relationship of securities. In addition to …

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How Organizations Work. Taking a Holistic Approach to Enterprise Health
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A groundbreaking approach to successful performance improvement Almost every executive in business today is faced with the challenge of improving performance, from incremental improvements to wholesale organizational change. Here, a world-renowned expert in organizational improvement asserts that most hard-won changes don't last for long, however, because of the inability to identify the root caus…

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Day Trading the Currency Market. Technical and Fundamental Strategies To Profit from Market Swings
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Written by Kathy Lien—chief strategist for the number one online currency broker in the world—Day Trading the Currency Market reveals a variety of technical and fundamental profit-making strategies for trading the currency market, and provides a detailed look at how this market actually works. It contains actionable information and strategies, which can help you enter this highly competitive arena…

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Fraud 101. Techniques and Strategies for Detection
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Unique insights into the nature of fraud and how to expose it It's not enough to wait for a tip to expose corporate fraud. Fraud 101, Second Edition provides step-by-step guidance on how to perform detection procedures for every major type of fraud. Its new and detailed case studies reveal how easy it can be for a perpetrator to commit a fraud and how difficult it can be to prosecute. This new edi…

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The Secret Science of Price and Volume. Techniques for Spotting Market Trends, Hot Sectors, and the Best Stocks
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In The Secret Science of Price and Volume, leading market timer Tim Ord outlines a top-down approach to trading—identifying the trend, picking the strongest sectors, and focusing on the best stocks within those sectors—that will allow you to excel in a variety of markets. With this book as your guide, you’ll quickly become familiar with Ord’s proven method and discover how it can be used to make m…

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Tax Havens Today. The Benefits and Pitfalls of Banking and Investing Offshore
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Filled with in-depth insight and expert advice, Tax Havens Today arms you with the knowledge, strategies, and contacts needed to avoid expensive mistakes and make the most of your offshore endeavors. Divided into four comprehensive parts, this timely resource will bring you completely up to speed on a variety of issues that anyone aspiring to go offshore must be familiar with.

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Inside the FDA. The Business and Politics Behind the Drugs We Take and the Food We Eat
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The forces that shape America's most powerful consumer agency Because of the importance of what it regulates, the FDA comes under tremendous political, industry, and consumer pressure. But the pressure goes far beyond the ordinary lobbying of Washington trade groups. Its mandate-one quarter of the national economy-brings the FDA into the middle of some of the most important and contentious issues …

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Powerful Exhibit Marketing. The Complete Guide to Successful Trade Shows, Conferences, and Consumer Shows
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A complete guide to successful trade shows and exhibitions Trade shows, consumer shows, product launches, sporting events, and other opportunities to interact face-to-face with customers have become an important part of the marketing mix. Recent studies show that the percentage of the total marketing communications budget spent on event marketing ranged from over 9% to a staggering 29%. In 2003, N…

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Practice Made Perfect. The Discipline of Business Management for Financial Advisers
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When financial advisers need guidance on running their business, they turn to Mark Tibergien, the most prominent, most respected authority and hands-on consultant on the science and practice of managing financial advisory firms. Together with Moss Adams colleague and principal Rebecca Pomering, they have combined their years of research and analysis to write the definitive book on the subject. The…

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Arts Marketing Insights. The Dynamics of Building and Retaining Performing Arts Audiences
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Audience behavior began to shift dramatically in the mid 1990s. Since then, people have become more spontaneous in purchasing tickets and increasingly prefer selecting specific programs to attend rather than buying a subscription series. Arts attenders also expect more responsive customer service than ever before. Because of these and other factors, many audience development strategies that sustai…

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Six Sigma Team Dynamics. The Elusive Key to Project Success
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A full, expert discussion of the last major component of Six Sigma implementation George Eckes' first two books on Six Sigma-The Six Sigma Revolution and Making Six Sigma Last-dealt with Six Sigma from a strategic level and from a cultural level, respectively. Six Sigma Team Dynamics covers the last component of Six Sigma-improving team processes. The successful completion of Six Sigma depends on …

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Carbon Finance. The Financial Implications of Climate Change
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Praise for Carbon Finance «A timely, objective, and informative analysis of the financial opportunities and challenges presented by climate change, including a thorough description of adaptive measures and insurance products for managing risk in a carbon constrained economy.» —James R. Evans, M. Eng. P. Geo., Senior Manager, Environmental Risk Management, RBC Financial Group «Climate change will h…

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