Книги жанра зарубежная деловая литература
Move past the obstacles and implement your new strategy Move is your guide to mobilizing your whole organization to take your business forward. Whatever your needed transformation may be: a new initiative, a new market, a new product, your fresh strategy is up against a powerful foe: an organization's tendency to stay very busy and completely engaged what it's already doing. This book shows you ho…
It's not all about the money; the key to true riches Leo Tolstoy said, «Nobody knows where the human race is going. The highest wisdom, then, is to know where you are going.» Yet many today chase the false rabbits of success: status, luxury, reputation and material possessions. In the quest to «have it all,» our lives often lack real meaning and purpose. Beyond Wealth is the antidote. New York Tim…
THE NEW YORK TIMES BESTSELLER and #1 WALL STREET JOURNAL BESTSELLER Risky Is the New Safe is a different kind of book for a different kind of thinking—a thought-provoking manifesto for risk takers. It will challenge you to think laterally, question premises, and be a contrarian. Disruptive technology, accelerating speed of change and economic upheaval are changing the game. The same tired, old con…
A tried and tested formula for business planning What is the one thing you need to know in business? What’s the single most important aspect of business to master in order to succeed and grow? It has to be planning. Whether you’re sitting down to plan a whole brand strategy or tasked with planning a single product and taking it to market, nailing the planning and decision making will ensure you ha…
Discover how scientific knowledge of the brain can make you a better leader Based upon the latest breakthroughs in neuroscience and advances in brain-based education, Leadership Brain For Dummies gives you the edge to influence, lead, and transform any team or organization. Drawing concrete connections between the growing scientific knowledge of the brain and leadership, this book gives you the sk…
Fully updated for the 2010/2011 tax year, this book takes the hassle out of tax Although you can't escape tax, you can make it easier to deal with. Whether you want to work out the taxes on your own business, make tax-efficient investments or simply understand where your money's going, this plain-English guide has it all. Get to grips with the UK tax system and discover how to make potentially sig…
The world has changed and so too has investing. The market is shell shocked and yesterday's momentum stocks are today's slow-motion stocks. But in the new reality of low-growth investing, commodities are hot and getting hotter. A rapidly industrializing and urbanizing Asia will be demanding lots more copper, zinc, iron ore, coal, fertilizers, gold and oil to transform their societies. Commodities …
Thirty million online UK customers are just a click away, and Digital Marketing For Dummies shows you how to reach them. The author team of internet and marketing experts introduce you to the latest high-impact tools and techniques so you can promote your business with creativity and innovation, and stand out from your competitors.
The fact is information is power. And, the truth is there’s lots of financial advice available. Unfortunately, it’s often either too confusing or biased. The Seven S.E.C.R.E.T.S. of the Money Masters cuts through the clutter, clearly presenting the seven most important questions you must be able to answer before making any investment decision. The book offers you some of the information that true …
In any career in business, chances are that the time will come when someone will ask you to do a strategy for something. Too often, this will be a cue for stress at work and sleepless nights. What You Need to Know about Strategy shows that it doesn’t have to be like this. Taking you step-by-step through the basics of what you need to know to come up with a great strategy, it shows: That getting th…
Business is big. Actually, it's often small and medium-sized too. But the point is that it matters – a lot. This book is designed to answer all those confusing questions that flit through your mind when you get to the business pages of the paper, and stop you being embarrassed in job interviews. It explains the things you really need to know about business, and will tell you: What the point of bus…
What You Need to Know About Leadership Business Needs Leaders. Every day, good and bad leaders make and break organizations. If you want to get anywhere in your career, showing leadership is crucial. So what do you really need to know about leadership? Find out: What it’s all about Why vision matters How you can build a great team Why leaders need to motivate and inspire the people around them How…
Sunday Times #1 bestseller and long-awaited follow-up to the #1 bestselling Stop Talking, Start Doing You can think big or you can think small, it all starts in the mind. What have you got to lose? If you aim for the stars you might just get there. Sometimes it pays off to think BIG and Richard Newton is here to get us thinking on a bigger scale than we ever imagined. With the right thinking tools…
Day trading can be quite lucrative, but only if you know what you are doing. As Farrell points out: «Trading for a living is hard. Trading for a living over the Internet is even harder. There are many challenges and obstacles that confront you. Venturing into this jungle unprepared is a recipe for disaster.» This straightforward guide provides the head start and heads up necessary to thrive as a d…
Push past resistance to discover and own new business territories Think Like a Futurist shows how to track changes, explore questions, and engage in new thinking that connects today's pressures with tomorrow's realities. Cecily Sommers shows how to apply long-term focus and strategies to needs as diverse as industry forecasts, innovation challenges, leadership development, or future-proofing a bra…